Live Screen Printing at Kendra Scott and the Results
Earlier this month, we had the chance to work with an AMAZING group of women over at Kendra Scott. They held an in-store promotion for a free totebag with purchase of $75 or more.
Over 2 weekends in 4 store locations, shoppers got to choose from 2 Kendra Scott branded designs, available in golden rod or dusty blue, to be screen printed on a tote bag. Not only were shoppers enticed to hit the $75 purchase amount, they loved seeing and being a part of their tote bag being printed.
Kendra Scott is leading the game in brand installation ideas, such as bringing in a calligrapher to write your name or offering free in-store manicures with purchase of their nail polishes. This brand installation ended up being a big hit at all their stores and generated extra revenue to hit their goals.